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- To excel in product quality & customer services.
- To enhance value of outputs & control costs of inputs and offer most competitive prices to the buyers.
- To develop new products and offer the same to buyers regularly.
- To maintain ethics to earn trust of customers, stake holders, vendors and employees.
- To enhance performance of employees by treating them as whole persons and fulfilling their needs
– physical (pay package & resources), mental (training & empowerment), emotional (inspiration & motivation) &
spiritual (noble cause).
- Personalized approach as far as interpersonal relationship with customers, employees & vendors is concerned.
- Professional approach in goal setting & execution, appraisals & review etc.